Platform One LinkedIn Carousel Ad
Designed and wrote copy for a carousel ad to promote a whitepaper for Platform One on why CX should include Software + Expertise. Promoted on LinkedIn and Meta to help generate leads.
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CX Program Assessment Campaign
Organized a lead generation marketing campaign for Platform One that centered around a free assessment CX professionals could use to “rate” their CX program. Landing Page Designed a paid ad targeted B2B landing page with image mockups, content, customer testimonials, and a lead generation form. Used this landing page to collect leads across the United …
German TikTok / Meta Ad Campaign
At Platform One, a client (ERGO) needed help recruiting members to join their insight community panel. They primarily wanted to target young adults ages 18+ in Germany, so I worked with their account manager to storyboard and create a video ad to run on TikTok and Meta. The campaign was a success as we reached …
AXOMO Software Ad Set
Designed a carousel ad for AXOMO with store and item mockups, showcasing how HR and Marketing leaders could use the platform for employee engagement. Promoted on Meta and LinkedIn for lead generation and brand awareness.
HR Technology Expo Las Vegas
Helped organize AXOMO’s attendance at HR Technology Expo 2019 in Las Vegas. I was tasked with making the booth more engaging and informative than previous booths in the past, which just included banner backdrops and basic swag giveaways. We included three trash cans for attendees to discard their unwanted swag – highlighting AXOMO’s “power of …
AXOMO / Namify Top Social Media Posts
At AXOMO / Namify I helped grow our follower count and post views by posting regularly on social media (mainly LinkedIn, Facebook, Instagram, Vimeo, and Pinterest). Worked with a photographer to get product photos and then edited them myself using Adobe Creative Suite or Canva.
